Marketing and communication
Sending out marketing newsletters
In order to provide you with relevant news and offers about our products and services, we use personal data to marketing purposes and to send out marketing newsletters. We reuse less detailed information about you or the company you are a representative for.
The personal data we process is information you gave us when you became a customer and information obtained from your agreements, such as contact details. We also use information about your usage pattern in our digital channels to be able to follow you up with advice and offers.
The purpose of the processing is to offer relevant news and advertise our products and services to you. We have a legitimate interest in reusing your information to carry out marketing of our products and services by newsletter.
We store your personal data for 3 years for less detailed marketing.
We keep a log of what we have sent out to our customers and information about how they respond for up to 5 years.
When we collect and process information about you, you have several rights under data protection rules and legislation. This includes the right of access, the right to data portability, the right to rectification of any errors and the right of erasure, which means that we must, on our own initiative, delete information that is no longer necessary for the purpose of the processing.
We will always consider any objections you may have to the processing of your personal data, and we will follow up when you opt out of direct marketing. Read about how you can exercise your data protection rights in our privacy notice under ‘Your rights’.
DNB Denmark is responsible for the processing of your personal data.
- contact details
We may share personal data with suppliers who provide analysis, segmentation and advertising on our behalf.
Customer events
We process personal data when we invite you as a customer to a physical or digital event. We do this so that you can enjoy a benefit we offer, such as meeting like-minded people and attending inspiring lectures on how to improve your corporate finances.
In connection with customer events, we may also take photographs that may be used for both internal and external communication, for example on our website, in social media, or in internal information channels.
The photos are used to document and convey the atmosphere, content, and execution of the events.
The purpose of processing your personal data is to send invitations to, and carry out, customer events and campaigns.
The legal basis for the processing of personal data may be that we have a legitimate interest, for example in conjunction with an event related to your existing products or services from us, or that we obtain your consent.
If we serve food, we may process information regarding any potential allergies or other food preferences. If you accept the invitation to the event, we will ask for your consent to contact you about the event and the event program, and to request an evaluation afterwards.
We have a legitimate interest for using photographs for internal and external communication.
We store personal data for 12 months from the date of registration so that we can follow up any claims for reimbursement or other communication with participants.
We store photos for used for internal and external communication for 2 years.
When we collect and process information about you, you have several rights under data protection rules and legislation. This includes the right of access, the right to data portability, the right to rectification of any errors and the right of erasure, which means that we must, on our own initiative, delete information that is no longer necessary for the purpose of the processing.
We will always consider any objections you may have to the processing of your personal data, and we will follow up when you opt out of direct marketing. Read about how you can exercise your data protection rights in our privacy notice under ‘Your rights’.
DNB Denmark is responsible for the processing of your personal data.
- contact details
- relationship data
- special categories of personal data (allergies)
We may share your personal data with event agencies that process personal data for registration and administration of participation and payment, as well as the implementation and evaluation of events.